It was late 2013 when we thought our Journey was coming to an inevitable end after the series of failed campaigns. Only then we realized our objective had been always about the “Profit”… rather than the “Beauty”
Be Your Legacy
For once, we wanted it to be about “Beauty” and beauty only. So the concept of “Be Your Legacy” was born.
The Bag that is cherished for life and in the end that represents the walk of your life… That has become our mission since then.